Intervew to Ivan Costantini, Sales Manager

“The Italian furniture is considered as high-end and Italy should restart just from this awareness, addressing first countries which always question the quality level.
To export means enhance the own strengths without ever undervaluing the market because the risk is to impoverish it.”

“The research for new products made great and outstanding steps towards the development of sustainable technologies; let’s consider the much discussed bio coatings.
However, it is a long way to the complete replacement of traditional
product with the innovative ones.”

In Italy, in a period of contraction of the wood market, the improvement of the product in its environmental sustainability is certainly the new objective.

These are some of the concepts expressed by Ivan Costantini in the interview on the italian magazine “Rivista del colore – Verniciatura del legno“